Two = Better Than One

No, I'm not pumping out an article a day like I used to but when something inspirational strikes, I like to get it out to you guys as fast as possible.

Having been an affiliate marketer for quite some time now, I can tell you one important thing: what can be done by one can be done exponentially greater by two.

Sure, we are greedy by nature. We don't like to share. But, what's better -- being greedy with your measley revenue or sharing your insane revenue? The answer is a no-brainer and what's more, team work allows us to focus on our strengths and let other people take care of things we're not excellent at.

In fact, the underlying message in this post if you hadn't picked it out is just that -- playing to your strengths and minimizing use of those things that you aren't good at. Of course we'd like to take care of everything ourselves but most times, that's just not realistic. You can accomplish so much more if you focus on what you're good at and have other people use their talents to complete the rest. If that means outsourcing those tasks, great. But what's amazing about forming a partnership with other people is that they're essentially doing the work before they get paid which means you don't have to pay someone out of pocket on something that might not work. If you're good at marketing and your buddy is good at web design, don't be afraid to delegate those tasks to each other -- it'll save time and money in the long run.

Also, something that you combine forces on is more likely to be a success. If you think about it, when you're accountable to someone, you're much likelier to complete a task and get the work done -- and sooner! The faster you can pump out successful products/campaigns, the less failures you'll endure and the more profit you'll enjoy in the long run.

Be aware, trust is a big factor when choosing partners and for either partner to breech that trust is a point of no return. So when choosing people to collaborate with, make sure that A. you trust that person, and B. you never breech the trust of that person. That means you don't go behind your partner's back and use what you're building together for your own personal gain. As long as you're up front and clear about what your intentions are, none of this should be a problem.

To conclude, I just wanted to point these things out to those people that are struggling to get ahead in the affiliate marketing game. This is for all you people who are wasting time and money on projects that keep failing. Focus and think big.

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This entry was posted on Wednesday, October 29th, 2008 at 10:47 am and is filed under Affiliate Strategy. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.